Love Always YJE is a fashion brand focused on sparking a movement that encourages people to spread and give love—beginning with self.

Founder and Chief Love Ambassador, Yunice Jena’ Emir (YJE) launched the brand as her custom love letter to fashionistas and fellow love enthusiasts. Inspired by her affinity for love and all things associated with love, Love Always YJE founder birthed the brand as a way to give and spread love globally through fashion. The evolution of the brand’s love begins with the love poured into each design, garment and package then, extends to the person wearing Love Always YJE apparel, which spreads love to everyone who sees or comes in contact with the brand.

Founded and based in Atlanta, all Love Always YJE apparel and accessories are custom designed and packaged locally. Each package contains a love letter from Love Always YJE and a blank notecard and stamped envelope for fellow love enthusiasts to write their own love letter and send it to a loved one.

When was the last time you wrote a love letter?


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